Since its creation in 1958 by Mr. Muller (Muller and Co.), MULCO quickly became a prestigious brand that stood head to head with other competitive Swiss watches. With its suggestive designs and impeccable quality, this exclusive brand superseded the expectations of the demanding European, American and South American markets. MULCO maintained its place in the market until it was bought by one of its competitors in 1973. For three decades the brand remained a sleeping giant only to be reawakened in 2006 by a group of visionary entrepreneurs. Never forgotten by its followers for its impressive product lines and distinguished quality, MULCO stood the test of time, mesmerizing customers once more with the brandâ€™s new look. MULCO Watches, Inc. gathered a dynamic group of fashion designers, and watchmakers creating a fashionable and stunning collection. Most importantly, the new MULCO inherited the classic seal of quality that people have come to expect from the brand.